The odd thing is, Wall Street does have a reasonable tale to tell. Banking is not tobacco. Its products do not usually kill its customers. The industry messed up horribly, but people still need loans and somewhere to park their savings. Companies—you know, the things that create jobs—need investment banking to help them manage their finances and grow. Misguided regulations, written in anger, could imperil this. Wall Street needs to articulate this case firmly and often.
The Economist makes a great point in suggesting that the silent treatment isn't in the best interest for Wall Street CEOs. I agree. Banking isn't evil by nature. And, in fact, offers lots of benefits to real people -- many of whom are camping on Wall Street right now.
The banking industry would do well to engage them and educate. Even if it doesn't convert the folks occupying Wall Street, it could help mitigate the message the occupation is sending the rest of America daily.
